What is tweeting? A method to exhale an incomplete thought in a moment of haste. Pro’s: Get your idea out there quickly. Can make an important point transcendent of media filters. Con’s: Once written it is permanent, sometimes cryptic, open to misinterpretation, and incomplete. Ancient tweeting forms: interviews given to media, unprepared press conferences, off-hand comments, op-eds, letters. Few have permanence in favor of the tweeter. It is easy to see a future book: The rise and fall of the twitter world . Certainly a hundred PhD theses, dozens of books. History may record that tweeting is an existential threat to the presidency. Will the current President learn this in time? Doubtful. There is an old saying that the same tools used to gain power are used to sustain power. This applies in politics, not just business – to all players, independent of persuasion. A universal law, it is reminiscent of the ancient aphorism about the proverbial “leopard tha
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