The TINA Effect Where do you NOT want to be? In a situation where you must act in a certain way and there is no alternative, like it or not. This can happen if you’ve been unemployed and along comes a job offer you know you don’t want but must take, like it or not. Other examples happen in relationships. You have a girlfriend and the relation is not working and you know the future is bleak. A break is needed. Similarly, you don’t respect your boss and you know there is no repair and thus no alternative but to part. Other times, you may need surgery badly – with no alternative. Many examples abound with friends and family, especially pertaining to the future. This situation has a name: The TINA effect – "There is no alternative." Originally created in business for portfolio management about where money should flow, it usually means that there is no other repository for money other than equity markets as opposed to bonds, gold, etc. But it is easily be applied
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