Becoming Creative
Don Allen
Introduction. How to become creative? This question is on all minds if
only out of curiosity, but specifically on how to do it. In this short note, we
identify two main types of creativity. Many types associated with a topic, e.g.
digital, educational, art, and science, have detailed interpretations online.
We look here at more of a foundational level, as in what’s common with all. Assume
there is some problem at hand about which you want to find a solution or an
explanation. Very rarely, if ever, does the creative process work
spontaneously, rendering up some solution to something about which you are substantially
unknowledgeable or unaware. Sometimes, though, it happens when you notice
something unusual that you cannot explain. However, this creates a problem, upon
which you must focus. Alternate terms for creativity include innovation,
inspiration, and intuition.
Creativity is not for amateurs,
even though folks, me included, are always firing off wild ideas. Not as well
known is that creativity must be practiced. Indeed, practice is essential.
Associative Creativity. Here we associate two or more seemingly disjoint ideas
to bear on the problem. Think of this as jumping from one sandbox to another
and using the resources of both to build a new idea, i.e. solution. You have
this ability, probably noticing it years ago, when you saw how effective
combinations of ideas can be. People may say, “How ever did you come up with
that?” Most people who have associative creative abilities are avid readers,
interested in many things, and notice everyday similarities between different
phenomena across subjects. Even though you may notice a similarity, it may
require considerable work to make it into a solution to the problem at hand.
Here you will find thinking for problem-solving,
divergent thinking which is thinking broadly, and convergent thinking, often
used in decision-making and critical thinking. As well, collaborative thinking
is included, as the whole team creates an associative atmosphere. All of these
require serious focus.
Associative creativity is by far
the most common, not to say it’s easy. You can associate memories, experiences,
people, subjects, and even other ideas. Isn’t team brainstorming an
associative effort to combine thoughts and ideas? Campuses of all sorts are strongly
encouraging interdisciplinary research. For most, this is the best we can do,
and we’re lucky if we can. Nonetheless, if you can, you are virtually assured
success.
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